The MOA highlighted the implementation of Pagtanaw Echague, Isabela arising from the courses THM52016: Tourism Policy, Planning and Development, TOSM5263: Travel Agency Management and Operations, and THM52019: Introduction to Meetings, Incentives, Conferences and Event Management.

Through their requirements under THM52016, six (6) sections from third-year BS Tourism Management are tasked to develop sustainable tourist site development plans for six (6) sites in Echague, Isabela, namely, Calsa-Multipurpose Cooperative, Echague Public Market, Tercero Street, Echague East Central Elementary School – Gabaldon Building, Eatchague Banchetto, and Echague Rattan Industry in Barangay Affunan. The MOA provided both parties with assigned duties and responsibilities for planning, research fieldwork implementation, monitoring and evaluation, and turnover activities. The logistical requirements were assigned to students from class 3TOM3 under TOSM5263. At the same time, class 3TOM5 under THM52019 was assigned to conduct the Heritage Youth Forum for the Rattan Weaving Industry.

The Municipal Government of Echague, Isabela, was represented by its Mayor, Hon. Francis Faustino “Kiko” A. Dy, and Mr. Louie C. Simbe, the Municipal Cultural and Tourism Officer. For the ľĹÉ«, it was represented by a Member of the CTHM Dean’s Council, Asst. Prof. Maria Concepcion A. Ang and Asst. Prof. Jame Monren T. Mercado, MACHS, Coordinator of the UST Sentro Turismo.

In the same event, a Memorandum of Understanding (MOU) among the UST Simbahayan ľĹÉ« Development Office, CTHM, and the municipality was forged to conduct a dance workshop of Echagueño Youth, which CTHM Intenzyc facilitated.

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The plan aimed to assess the potential of Barangay San Miguel in Echague, Isabela, for sustainable community-based tourism in the new and next normal. It also determined the current situation of the barangay, specifically its community-based tourism industry development, analyzed different related issues, constraints, and opportunities of the barangay for community-based tourism industry development, assessed the perspectives and views of different stakeholders on the sustainability and development of the barangay’s tourism resources, assessed tourism development impacts, specifically on the barangay’s economic, socio-cultural, and environmental aspects, and developed a sustainable community-based tourism strategic development framework and sustainability indicators for Barangay San Miguel, Echague, Isabela.

The Office of Hon. Faustino “Inno” A. Dy V of the 6^th District of Isabela initiated the project and was supported by the Municipal Government of Echague, Isabela. The turnover activity was conducted at the Blessed Jane of Aza Lounge, Buenaventura Garcia Paredes, O.P. Building.

Mr. Louie Simbe, the Municipal Tourism, Culture, and Arts Officer of the Municipality, and Ms. Claire Santiago, the Political Affairs Assistant under the Office of Cong. Inno officially received the plan. Officials from the DOST NRCP also attended the event. It was headed by Dr. Aimee Lynn Barrion-Dupo (President) and Dr. Bernardo N. Sepeda (Executive Director). While RCSSEd was represented by its Director, Assoc. Prof. Dr. Jeremaiah M. Opiniano.

#TeamKomunidad of the UST CTHM and Sentro Turismo spearheaded the project under the leadership of Asst. Prof. Jame Monren T. Mercado, MACHS, with the team members, Asst. Prof. Dr. Avi Ben P. Andalecio, Dr. Fhamela F. Sarmiento, Asst. Prof. Maria Concepcion A. Ang, Assistant Dean Assoc. Prof. Dr. Evangeline E. Timbang, and Dean Assoc. Prof. Dr. Atty. Gezzez Giezi G. Granado.

The plan was an output of the project entitled “Sustainable ľĹÉ«-based Tourism Potential and Development of Barangay San Miguel, Echague, Isabela in the New/Next Normal.” The project was also part of the 1^st batch of the Policy-funded Research Projects under the National Research Council of the Philippines (NRCP) of the Department of Science and Technology (DOST).

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The project is in partnership with the City Government, represented by its Mayor, Hon. Lucy Torres-Gomez, Hon. Richard I. Gomez, DPA (Congressman, 4^th District of Leyte), the members of the Sanggunian Panlungsod Committee on Tourism, Culture, Heritage, and the Arts, the City Tourism Council, and the Ormoc City Tourism Office. At the same time, the ľĹÉ« was represented by the Assistant Dean of the College of Tourism and Hospitality Management, Assoc. Prof. Dr. Evangeline E. Timbang, and the members of the project team.

Mayor Torres-Gomez pointed out during her Message of Appreciation that the plan will provide them with significant measures for conceptualizing their programs and projects for the sustainable tourism development of the city. It also allowed the government to be aware of the current negative situations in the Ormoc Tourism Industry that it must address. After the output presentation, the Sanggunian Committee approved the Resolution adopting the plan.

The project team was headed by its Project Director, Assoc. Prof. Dr. Atty. Gezzez Giezi G. Granado, together with its members, Asst. Prof. Jame Monren T. Mercado (Project Coordinator and Writer/Researcher), Asst. Prof. Maria Concepcion A. Ang (Writer/Researcher), Dr. Fhamela F. Sarmiento (Writer/Researcher), Mr. Wyett White T. Lee (Writer/Researcher), Mr. Alec P. Bagcus (Writer/Researcher), Ms. Andrea Nicole D. Hernandez (Research Assistant), and Mr. Allan B. Bundang (Graphic Artist).

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The project aimed to assess the potential and development of the Barangay and its related stakeholders on sustainable community-based tourism. It was funded by the Department of Science and Technology – National Research Council of the Philippines (DOST NRCP) through the initiative of the House of Representatives Office of Hon. Faustino “Inno” A. Dy V of the 6^th District of Isabela.

During the Policy Forum, Congressman Inno Dy V, who is also the Chair of the House Committee on Bases Conversion, shared the significance of sustainable tourism development to uplift the way of life of the local community and their related stakeholders in the municipality and even through its district and nearby provinces. The plan will provide them with a strategic and evidence-based approach to mechanizing their programs and projects for tourism development and resource conservation. 

After the research forum, Congressman Inno graced a ceremonial signing of the Memorandum of Agreement (MOA) between the ľĹÉ« and the Municipal Government of Echague, Isabela. The MOA signified the strong relationship between the two parties, specifically on implementing the DOST NRCP Policy Funded Research Project. LGU Echague was represented by Hon. Francis Faustino “Kiko” A. Dy (Municipal Mayor), Hon. Allan P. Tupong, MD (Municipal Vice Mayor), the Members of the Sanggunian Bayan, and Mr. Louie C. Simbe (Municipal Tourism, Culture and Arts Officer).

#TeamKomunidad is headed by Inst. Jame Monren T. Mercado, MACHS of RCSSEd, CTHM, and UST Sentro Turismo. He was joined by the project team members, Assoc. Prof. Dr. Atty. Gezzez Giezi G. Granado (Dean), Assoc. Prof. Dr. Evangeline E. Timbang (Assistant Dean), Asst. Prof. Maria Concepcion A. Ang, Dr. Avi Ben P. Andalecio, and Dr. Fhamela F. Sarmiento. They were assisted by Inst. Danilo P. Bustillos II (Department of Hospitality Management) and Ms. Andrea Nicole D. Hernandez (CTHM Alumna Batch 2019).

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Dean Granado presented the research entitled “The Value and Significance of Local Ordinances in Sustainable ľĹÉ«-based Tourism – The Case of Barangay San Miguel, Echague, Isabela, Philippines.” The study was co-authored by CTHM academic staff Mr. Jame Monren T. Mercado, Mr. Avi Ben P. Andalecio, Ms. Fhamela F. Sarmiento, Asst. Prof. Maria Concepcion A. Ang, and Assoc. Prof. Dr. Evangeline E. Timbang. The research aims to understand how laws and ordinances contribute to Sustainable Tourism in Barangay San Miguel, Echague, Isabela.

Aside from Granado, two academic staff were also presented their manuscripts during the research conference. They are the following:

Mr. Jame Monren T. Mercado, Mr. Avi Ben P. Andalecio, Ms. Fhamela F. Sarmiento, Asst. Prof. Maria Concepcion A. Ang, Assoc. Prof. Dr. Evangeline E. Timbang & Assoc. Prof. Dr. Atty. Gezzez Giezi G. Granado: “Explicating the Contributions of the Local ľĹÉ« on Sustainable ľĹÉ«-based Tourism – The Case of Barangay San Miguel, Echague, Isabela, Philippines”

Mr. Avi Ben P. Andalecio, Mr. Jame Monren T. Mercado, Ms. Fhamela F. Sarmiento, Asst. Prof. Maria Concepcion A. Ang, Assoc. Prof. Dr. Evangeline E. Timbang & Assoc. Prof. Dr. Atty. Gezzez Giezi G. Granado: “Behind the ľĹÉ« Lenses: ľĹÉ«-based Tourism Potentials of Barangay San Miguel, Echague, Isabela using the Extended Parameters of Sustainable Tourism Development”

The research presented was part of the approved project funded by the Department of Science and Technology – National Research Council of the Philippines (DOST NRCP) under the Policy Funded Research Award 2021 in cooperation with the Office of Hon. Faustino “Inno” A. Dy V of the 6^th District of the Province of Isabela and the Municipal Government of Echague, Isabela.

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The project’s objectives are to identify and document the distinct natural, built, intangible, and tangible heritages of Maragondon, Cavite covering 27 barangays; to create heritage awareness and appreciation amongst stakeholders and community around the town; to provide a basis for a comprehensive master development plan for the town and initiate local heritage ordinances through participatory approach and heritage utilization; and to provide an impetus for the promotion of cultural industries and develop tourism campaign or any heritage driven projects based on the heritage outputs of the town.

The project began with classes from September 16 until October 5, 2021, facilitated by Assoc. Prof. Eric B. Zerrudo, PhD, the Director of UST GS-CCCPET, and Ms. Beverly M. Bautista, Project Coordinator. During the virtual classes, the facilitators discuss topics on how to document the natural, built, intangible, local history, and movable heritages of the community. An on-site seminar workshop on October 18 and 19 will complement the virtual classes and focus on how to utilize the documented heritage resources through tourism and hospitality.

The preliminary assessments of different tourist sites and attractions will also be facilitated by #TeamMaragondon from UST CTHM headed by Assoc. Prof. Atty. Gezzez Giezi G. Granado, DCL, CHE, the Dean of the College, together with Asst. Prof. Jane G. Devanadera, MSTM, CHE, CGSP (Project Co-Director), Asst. Prof. Fredeswindo R. Medina, MCHS, CHE, CGSP (Team Representative), Asst. Prof. Maria Concepcion A. Ang, MBA, CHE, CGSP (Budget Officer and Writer/Researcher), Mr. Jame Monren T. Mercado, MACHS (Project Coordinator), Ms. Karla Paricia G. Colmenar, MDS (Writer/Researcher), Mr. Godofredo Cezar D. Vizconde, LPT, MBA (Writer/Researcher), and Mr. Reinald A. Andaya, MSHM (Writer/Researcher). The project is supported by the UST Simbahayan ľĹÉ« Development Office through the help of Asst. Prof. Froilan A. Alipao, MCD, Director and Asst. Prof. Joreen T. Rocamora, Ph.D., the CTHM ľĹÉ« Development Coordinator.

Asst. Prof. Medina, a native from Maragondon, said that the project is vital for the “development of Maragondon Cultural Tourism program through improving their identified and documented cultural properties of the community.”

The project is in partnership with the Municipal Government of Maragondon, Cavite, headed by Hon. Reynaldo A. Rillo. The implementation of the project is also in line with the celebration of the United Nations World Tourism Organization (UNWTO) World Tourism Day 2021, with the theme “Tourism for Inclusive Growth.

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